IRISH bookmakers Paddy Power have unveiled a giant wall in Cardiff which urges rugby fans to post anti-England messages during the World Cup.
Titled ‘The World Is In Union Against England’, the wall was largely blank with the words ‘leave your message for England here, and we’ll mail it to Twickenham on a chariot’.
Since being revealed on Saturday, the wall has been filled by rugby fans from all over the world, with Cardiff being one of the main cities to host the event.
According to social media, the bookmakers’ latest publicity stunt has been taken in good humour by England supporters, who have even contributed to the messages themselves.
Well this could be interesting @paddypower #RWC #Cardiff pic.twitter.com/LEiEFpED5F
— Heather Perkins (@heaper) September 16, 2015
@paddypower in cardiff send your welsh photos to @EnglandRugby i was the first to write on it #comeonengland pic.twitter.com/2M99HJyNkn
— Adam leeke (@Adamleeke) September 18, 2015
Top banter from @paddypower in Cardiff #RWC2015 pic.twitter.com/AENO3xFfvI
— Ma††hew (@matthew0wen91) September 20, 2015
@Gregg1892LFC You Irish are jokers! Look at this Paddy Power shop in Cardiff! #rwc #rugbyworldcup pic.twitter.com/hKMUL2yIlj
— Wadey Wilson (@wilson_wadey) September 20, 2015
@WelshGasDoc I prefer Paddy Power's approach as seen on St Mary's street, Cardiff. pic.twitter.com/fRP582FcCM
— yeomiesays (@yeomiesays) September 20, 2015
Pure jokers @paddypower! Astute advertising on High St, Cardiff. #WorldInUnion #RWC2015 pic.twitter.com/v8OJFZ7mqT
— John Hayes (@hayesjdb) September 20, 2015
Top marketing in Cardiff from @paddypower as usual pic.twitter.com/VsYTwsz8ls
— Steve McGowan (@TheSteveMcg) September 19, 2015
