THE SINN FÉIN MP has been subjected to criticism following a video posted online.
Barry McElduff was captured in a recent video which showed him balancing a packet of Kingsmill-branded bread on his head in a supermarket.
The video was posted online on the anniversary of the Kingsmill massacre in 1976, whereby ten Protestant men were murdered by the Republican movement, however, McElduff has denied that he was making a mockery of the murders.
According to RTÉ, the MP for West Tyrone was seen walking around the supermarket with the bread on his head, asking workers where they kept their bread for sale.
The video was since deleted following outrage from many of the MP followers on social media, dubbing the video tasteless and disrespectful however screenshots from the post are circulating online.
The Sinn Fein MP has deleted the tweet now, but this is what is was pic.twitter.com/yn6pGLPAkk
— Colette Browne (@colettebrowne) January 6, 2018
The politician has apologised for the video, insisting he meant no harm by the video and didn't realise the specific date the video was posted on.
He took to Twitter to say: "Have deleted video post. Had not realised or imagined for a second any possible link between product brand name and Kingsmill Anniversary."
Have deleted video post. Had not realised or imagined for a second any possible link between product brand name and Kingsmill Anniversary.
— Barry McElduff MP (@BarryMcElduff) January 6, 2018
His apology only seemed to enrage followers, with many saying that the MP was fully aware of the anniversary.
If this is the case, you do not possess the intelligence to be an MP
— Mooreso (@Mooreso1981) January 6, 2018
Do you think people are that dumb? You know what you were doing. No matter how silly or small the act. It's men like you on both the nationalist and unionist sides of this country that do this country no favours in political progression.
— Claire McCord (@Claire_McCord) January 6, 2018
Do you honestly think you or your party don’t do anything with an intention to inflame any situation , you showed your true colours and the hurt caused to the victims and there families any respect you’d resign immediately
— Andy Larmour (@AndrewGsfb) January 6, 2018