TV ADS aren’t supposed to be nostalgic.
They are carefully constructed by advertising executives as part of an orchestrated campaign to convince you to part ways with your hard-earned cash.
Even so, certain ads down the years have ended up making more of an impression than anyone could have ever predicted.
Here are 11 classic Irish TV ads that may give you goosebumps.
11. Barry's Tea
A truly golden moment.
10. Penneys
Good luck getting that jingle out of your head.
9. Aer Lingus
Nothing beats the feeling of coming home.
8. Guinness
The only way to approach a pint of Guinness.
7. Bord Na Móna
If this doesn't give you a warm feeling inside, nothing will.
6. Maxol
Everyone wanted a nipper back in the day.
5. Esat Digifone
That voice stays with you.
4. Pat The Baker
"Bright and early every morning..."
3. ESB
Must. Not. Cry.
2. Finches Orange
Deep down juicy.
1. Harp Lager
"What I miss about home is the rain and the greenness and the pint of Harp." Us too.